Terms of Service

Effective September 18, 2026

These Terms govern the use of ZipRank. By creating an account, you represent that you are authorized to act for the company you are registering and you agree to everything below.

1. Who provides the service

ZipRank is a service of Softlink Tecnologia e Automação, a Brazilian company (CNPJ 67.306.237/0001-76) based in Belo Horizonte, Minas Gerais, Brazil (“Softlink”, “we”, “us”). The subscriber is referred to as the “Client”.

ZipRank is a business-to-business service. It is not offered to individuals for personal, household or consumer use.

ZipRank is offered to clients in Brazil, the United States and Latin America. It is not directed at, marketed to, or intended for organizations established in the European Economic Area or the United Kingdom.

2. What ZipRank does

• Studies the Client's website and the information the Client provides, and suggests content topics.
• Generates articles using artificial intelligence and submits them to an AI-based review.
• Places every article for human approval in the dashboard. By default, nothing is published until a person approves it.
• Publishes under the Client's own domain — in a subfolder (via plugin or reverse proxy) or on a subdomain, depending on the website platform.
• Measures article readership and clicks on contact buttons and, if the Client authorizes it, connects to Google Search Console to follow queries, clicks and impressions.

In Settings, the Client may enable automatic topic approval and automatic publishing. These are optional and off by default: by enabling them, the Client waives human review and fully assumes what goes live.

3. Account, access and users

• Registration data must be accurate and the e-mail address must be kept current — it is how we send account notices, password links and contractual communications.
• Credentials are personal and non-transferable. Tell us immediately if you suspect misuse.
• The Client is responsible for everything done by the users it invites to the account, including content approvals.
• The Client may only register a domain it owns or is authorized to manage. We may refuse or terminate registrations with false information or third-party domains.

4. Setup and go-live

An account starts in preparation and nothing is generated until content delivery on the Client's website is configured and verified. This usually requires action from the Client — installing the plugin, creating a DNS record, opening a path on the server or authorizing Search Console.

The setup fee is charged once, at the start. The monthly fee becomes due when the first site goes live. If setup is waiting on the Client for more than 60 days, we may close the account and retain the setup fee already charged.

5. Plans, prices and billing

• Plans, prices and what each one includes are published on the ZipRank website, in the currency that corresponds to the Client's market.
• Billing is monthly and in advance.
• Each plan has a publishing cadence and a monthly article cap. Unused capacity does not roll over.
• Each additional language adds a surcharge to the monthly fee and multiplies the monthly cap: the contracted cadence then applies in each active language.
• Prices are exclusive of any taxes, withholdings or bank fees that may apply. Amounts in U.S. dollars are charged in U.S. dollars.
• Late payment: after 10 days we may suspend content generation; after 30 days we may terminate the account. Published pages may go offline during a suspension.
• Price changes: prices may be adjusted every 12 months with 30 days' notice.

6. Term, cancellation and what happens to the content

• The agreement runs for an indefinite term, with no lock-in and no early-termination penalty.
• The Client may cancel at any time. Cancellation takes effect at the end of the billing cycle already paid, with no partial refund.
• We may terminate with 30 days' notice, or immediately in case of a material breach of these Terms.
• Important: when content is delivered through our plugin or reverse proxy, it is served by our infrastructure under the Client's domain. When the agreement ends, that delivery stops and the pages go offline. For that reason, for up to 30 days after termination we provide an export of all approved content (text and images) so the Client can republish it elsewhere. After that period the data may be deleted, except for what we must keep by law.

7. Responsibility for the content

• By approving an article, the Client confirms that it has reviewed the article and that it may be published in the Client's name.
• Content on regulated subjects — health, law, accounting, tax, finance, engineering and the like — must be reviewed by a qualified professional before approval. Nothing we produce is legal, medical, accounting, tax or financial advice.
• As to customers, third parties, regulators and professional boards, the Client is the party responsible for what is published on the Client's domain.
• If the Client enables automatic publishing, the Client also assumes the risk of what goes live without prior reading.
• The company information the Client enters (prices, deadlines, specifications, differentiators) is treated as fact by the AI. Wrong information there becomes a wrong article.

8. No ranking or traffic guarantee

• Search engines and AI assistants are third-party services with their own criteria, which change without notice.
• We do not guarantee rankings, traffic volume, search demand, appearance in AI answers, leads or increased sales. Any figure cited in marketing material is illustrative, based on other cases, and is not a promise of results.
• Indexing timelines belong to the search engine, not to us.
• Search Console figures shown in the dashboard are supplied by Google and reproduced as received.

9. Intellectual property

• The approved, published content belongs to the Client. To the extent such material is protectable, we assign to the Client, permanently and at no additional cost, all economic rights in the text and images produced for its account. Note that AI-generated text may not be eligible for copyright protection in some jurisdictions.
• The platform — code, prompts, generation and review mechanisms, interface, documentation and the ZipRank brand — is and remains ours.
• The Client grants us a license to use its name, brand, logo, colors and information solely to operate the contracted service.
• We may name the Client as a client and reference pages that are already public. A written request is enough for us to stop.

10. Technical access to the Client's website

• Depending on the delivery route chosen, the Client authorizes installing our plugin, configuring a reverse proxy, or creating a DNS record pointing a subdomain to our infrastructure.
• We run periodic automated checks against the Client's public URLs (hub, sitemap and latest article) to detect delivery failures. These are ordinary HTTP requests, like any visitor's.
• We do not access the administrative area of the Client's website unless the Client grants access for a specific task and for as long as that task lasts.
• If the Client authorizes the Search Console integration, our service account is added to the Client's property. The Client can remove that access at any time, directly in Google.

11. Acceptable use

ZipRank may not be used for:

• unlawful, defamatory, discriminatory or deceptive content, or content that infringes third-party rights;
• prohibited or high-risk activities such as illegal gambling, pyramid schemes, counterfeit goods, illicit substances and adult content;
• search-engine manipulation techniques such as cloaking, doorway pages or artificial link networks;
• publishing on a domain the Client does not control or is not authorized to manage;
• sending unsolicited messages;
• reselling, sublicensing or exposing the service to third parties without written authorization;
• attempting to obtain the code, prompts or logic of the platform through reverse engineering, scraping or unauthorized access.

A breach may lead to immediate suspension, with notice to the Client.

12. Availability and disclaimer of warranties

We work to keep the service available and we automatically monitor delivery on each client's website, but we do not offer a contractual service level (SLA). There may be interruptions for maintenance, fixes, or because of third parties — the Client's hosting, AI providers, search engines, carriers and infrastructure providers.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE”, WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED OR STATUTORY, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, ACCURACY OF CONTENT, OR UNINTERRUPTED OR ERROR-FREE OPERATION.

13. Limitation of liability

• We are not liable for lost profits, lost opportunities, loss of search rankings, indirect, incidental, special, punitive or consequential damages, or for decisions the Client makes based on the content produced.
• Our total liability, on any theory, is limited to the amounts actually paid by the Client in the 12 months preceding the event giving rise to the claim.
• Nothing in these Terms excludes liability for willful misconduct or any liability that applicable law does not allow to be limited.

14. Indemnification

The Client will defend and hold us harmless from third-party claims arising out of content it approved and published, information it supplied, use of the service in breach of section 11, or infringement of third-party rights by material the Client provided to us.

15. Personal data

Our handling of personal data is described in the Privacy Policy, which forms part of these Terms. In short: we are the controller of registration and dashboard data, and a processor for the data we handle on the Client's behalf, including data about readers of the articles published on the Client's website.

16. Changes to these Terms

We may change these Terms. Material changes are announced by e-mail and in the dashboard 30 days in advance. If the Client disagrees, it may cancel before the change takes effect; continued use after that means acceptance.

17. General

• The Client may not assign this agreement without our written consent. We may assign it in a corporate reorganization, on the same terms.
• If any provision is held invalid, the remaining provisions stay in force.
• Contractual notices are valid when sent to the e-mail address on the account.
• Failure to enforce a provision is not a waiver of the right to enforce it later.
• Neither party is liable for delays caused by events beyond its reasonable control.

18. Governing law and venue

These Terms are governed by the laws of Brazil, excluding conflict-of-law rules and the United Nations Convention on Contracts for the International Sale of Goods. The courts of Belo Horizonte, Minas Gerais, Brazil have exclusive jurisdiction, and both parties waive any other venue.

19. Contact

Softlink Tecnologia e Automação — CNPJ 67.306.237/0001-76
Belo Horizonte, MG, Brazil
E-mail: contato@ziprank.io
WhatsApp: +55 31 97506-2437